Past Students Work- Max & Mark (Interesting Ideas)

Great use of the pen tool within in this shot to show the previous shot within the present shot.

The interesting black and white shots throughout, and the odd colored shot creates a clear understanding of the genre.

Mirror image shot adds drama towards the shot.

The blur effect suggests the camera is out of focus and is quite interesting to use and consider.

Past Students Work -Evie (Interesting Ideas)

Although the narrative within the video is unclear, the video is very successful in terms of varied shots and effects used with editing.

There is very good crosscutting within the video as it is sharp and quick cuts.

This shot is very interesting as the camera is placed on the floor in an awkward position and creates a lurking atmosphere as the strange being walks into the shot. It almost looks as if it is approaching the audience.

Interesting high angle shots which have been used when the character has direct contact towards the camera.

Past Students Work- Imogen Heap (Interesting Ideas)

This video consists of many complex effects and a successful concept. The student expands on all effects she uses a very rapid pace to create a relationship between the music and the visuals. The atmosphere is very quick and eerie.The video is made up of very simple and straight forward shots and the editing does all the complex work of making the video successful.

 Towards the end of the video we notice that there is a musical book which consists of notes, the student has created a fast pace flickering effect to create the idea that the images scene on screen are within a book. I think this idea looks particularly successful and I would like to experiment with this effect in the future.

 The beginning of the video starts off with a black and white shot, it is successful as it has been created in pitch black and the lighting within the video is particularly powerful giving a very scary feel to the entire video.

This shot shows the violin being played very violently, whilst its being played the previous shot before it is whilst the current shot is displayed, to create a tracking effect. This idea is very successfully used throughout the entire video and has been used in a rapid, good way.

Nothin' On You - B.O.B ft Bruno Mars (Interesting Ideas)

The R&B, hip hop song "Nothin' On You" features the new comers B.O.B and Bruno Mars. The video is made up of the collage of many different girls being taped on top of one another.

•  The concept of photo tapestry and collage is very unusual as it differs from many different videos. 

•  This establishing shot shows the artists being pasted on a background of New York City. 

You're Beautiful-James Blunt (Interesting Ideas within the video)

This video is set on a snowy cliff and is set whilst its winter time. It features the artist singing about a girl who he saw and commits suicide. The genre is said to be soft rock, such a simple setting and narrative with a powerful moral.

•  The video features many close-ups of the artist as he sings directly to the camera which gives the audience the impression that they are the girl that hes fallen in love with. The close-up makes the audience share a connection with the artist.

•  As the artist sings he begins to take his clothes off and he looks up to the sky. This shot symbolizes seagulls circling above him leaving the audience to think that there is a hidden purpose for this.

•  This shot illustrates the artists clothes all gone in this cold winter day leaving the audience to wonder why he took his clothes off. 

• The artist takes his belongings out of his pockets and this is a close-up his belongings all lined up neatly in a row. This shot is significant as it gives the audience the impression that the artist only owned these items and nothing else. It also gives an intriguing reaction as to what he is about to do next, after he had just stripped out of his clothes and removed his belongings from his pocket. The viewers could only assume that he is about to commit suicide.

• This shot is the aftermath of the artist committing suicide. Whilst this shot is being displayed on screen the lyrics "but its time to face the truth, I will never be with you" are sung which implies that the artist had accepted that he couldn't be with the one he loved so he thought he had nothing to lose.

4 Minutes- Madonna (Interesting Ideas within the video)

The song "4 minutes" was written by Justin Timberlake, Madonna and Timberland. It is classed within the hip-hop genre consisting of very intense choreography. The video is based on both artists attempting to get away from a screen which deteriorates the skin. The video uses airbrushing and very soft lighting.

The idea of the video is different and draws audience in as its almost as if they are watching an action movie or series.

•  This close-up is very artistic as it focuses on a couple kissing and their faces have some deterioration so the audience see their anatomy. It is a very interesting concept to consider.

•  This low angle long shot is very unique as it shows both artists on a supermarket conveyor belt whilst performing their cat and mouse chase choreography. The concept is very simple and straight forward but is very effective.

• The editing consists of an intriguing effect. The shot looks as if it had been distorted by the use of a disproportionate mirror. It almost look s like we are viewing the video from an insect eyes perspective.

Christina Aguilera-Beautiful

Christina Aguilera's music video, "Beautiful" is a music video which consists of  very contraversial narratives, consisting of many sub plots. The visuals and the lyrics have a very powerful relationship as the lyrics are made to reassure those who are insecure about themselves that they are beautiful no matter what. The visuals imagery supports the lyrics in a very strong way.

The video begins with the artist herself directly speaking to the audience in a very shy way. She says "Don't look at me" and suddenly a harsh piano is heard and she begins to hum. The camera focuses on her facial expression with the use of an extreme close-up. The expression on her face suggests a significant sigh of relief as she hums.

The visual imagery of the dead flower creates a contradiction between the lyrics and the visuals, as some viewers may believe that is impossible to think that a
dead flower is beautiful. However, the artist is trying to say that everything has its own natural beauty and its just the question of you accepting this or not. The dark lighting within this shot illustrates the hidden beauty and individuality of this dead organism. The shot is effective as only a certain amount of the flower is shown in the shot which makes you feel mixed emotions about the organism. If the entire flower was displayed then I believe that the same emotion wouldnt be conveyed and no relation would be created with the lyrics and this particular shot.

This is a ver powerful shot within the video as it illustrates a very touchy topic within the world. A same-sex couple are portraying their love for one another in public and those who pass them begin to stare with a disgusted look on their face. The woman in the back of the couple stands over them suggesting that she believes she is the only one who is right.
She is aligned in the centre of both men suggesting that she is a disruption to the couples happiness. At this point of the video the artist talks about being ashamed, which creates a relationship with this shot as it creates emphasis on the time of the day that the shot is set. The fact that the couple is out in public at night suggests that they feel people are ashamed of them and they attempt to avoid any attention.

In this shot the artist is in a very dull and deserted room where she is sitting on the floor taking up a small amount of space as possible, suggesting that she  feels unnoticed and small. The high ceilings and spacious area almost overpowers her existence within   the setting. The lyrics match the visuals in this shot as at first the artist feels shes lonely and people are disapproving her in many ways judging by her body language. The lighting is dark and dull suggesting a very sad atmosphere within the entire video.

This close-up suggests that a girl has been physically abused and she feels that she cannot possibly have any hope of happiness or joy in her life. However, the lyrics contradicts the girls thoughts as it reassures her that she is beautiful no matter what. The shot is very intense and tense as it focuses on her scared expressions.

As the artist sings these lyrics, towards the end the characters begin to accept their insecurities and illnesses. The lighting changes the mood as the characters begin to smile, the light shines on them and the setting stays dark, we can interpret this as they are shining and standing out from the glum setting.

The dead flower earlier in the video suddenly is alive suggesting new light and gives a very positive mood to the end of the video as everyone is not ashamed and scared of other peoples thoughts of them. The close-up of the flower symbolizes that peace is restored.

The continuous cross-cutting within the video creates a very harsh atmosphere to the video as the picture is constantly changing to a different characters within the video. It shows a matter of self-image being portrayed in different ways and how people learn to accept their appearances. Although the video only consists of  basic shots, it sends a very powerful message out to the world with the different issues tackled within it.

The video can be said to be of the soul and soft rock genre as it consists of very strong vocals being used in a very subtle and soft way.

• A form of voyeurism is shown within the video as it includes those women being bullied in a violent manner.
• Many inter-textual references have been used when creating this video, as it involves many insecurities which can be seen within films and TV soaps. 
• The artist has developed a very strong star iconography which has become their personal star image due to specific and powerful close-ups within the video.
• The video is a hybrid video as it involves conceptual, performances and narratives. 

Lyrics

[Spoken]
Don't look at me

Every day is so wonderful
Then suddenly, it's hard to breathe
Now and then, I get insecure
From all the pain, I'm so ashamed

I am beautiful no matter what they say
Words can't bring me down
I am beautiful in every single way
Yes, words can't bring me down
So don't you bring me down today

To all your friends, you're delirious
So consumed in all your doom
Trying hard to fill the emptiness
The pieces gone, left the puzzle undone
Is that the way it is

You are beautiful no matter what they say
Words can't bring you down
You are beautiful in every single way
Yes, words can't bring you down
Don't you bring me down today...

No matter what we do
(no matter what we do)
No matter what we say
(no matter what we say)
We're the song inside the tune
Full of beautiful mistakes

And everywhere we go
(everywhere we go)
The sun will always shine
(sun will always shine)
And tomorrow we might wake on the other side
All the other times

We are beautiful in every single way
Yes, words can't bring us down
We are beautiful in every single way
Yes, words can't bring us down
Don't you bring me down today

Don't you bring me down today
Don't you bring me down today

Jennifer Lopez OFFICIAL MYSPACE PAGE

http://www.myspace.com/jenniferlopez

Jennifer Lopez's myspace page is designed to emphasize her latest album, "Love". It advertises the album so fans can order it directly from the page. It also provides a music player where fans can listen to a selective number of songs from the album giving them a sample of the entire album, encouraging them to order it.

 The photos shown on the page are taken from the music videos within the album attracting audiences to watch the videos and have sneaky peaks to the videos.
The album covers are shown on the page to attract fans to explore and listen to songs from the album.

The page itself is generally based on marketing as it only focuses on selling the latest album. The layout of the page reveals the music genre as being R&B as well as pop and of the Latin type. The page also has advertisements which exaggerate the artist. The Jennifer Lopez app is marketed on the page so fans can get the lateston the artist on their portable devices such as their phones and their playbooks.